Everybody hates your brand

Episode 30 - Talking Facebook, agency leadership and diversity with Special guest Liz Roche

Episode Summary

In this episode, we talk to the General Manager and Chief Strategy Officer of Havas CX Helia North America. We cover changes in the agency model, under-utilisation of market technology, how to use Facebook and diversity.

Episode Notes

In this episode, we talk to the General Manager and Chief Strategy Officer of Havas CX Helia North America, Liz Roche. We cover changes in the agency model, under-utilisation of market technology, how to make the most of Facebook and diversity with marketing agencies.

And it really is 'We' this time - we managed to get our technical issues sorted out so both Jen and I appear. Which is nice.

External links referenced:

• 'How to Be an Antiracist' by Ibram X. Kendi CLICK HERE
• Havas CX Helia North America's website CLICK HERE

Audio-Visual assets:

• Imagery: Photo by Matthew Brodeur on Unsplash
• Music: Hot Thang by Daniel Fridell. CLICK HERE