In this episode, we discuss whether marketers should look to specialise in a specific marketing discipline or maintain a broader if shallower, skillset and Jen has an epiphany....
0.00 - 0.24: An introduction to the podcast
0.26 - 39.32: In the meat of the podcast we cover an interesting topic for young and experienced marketers alike - what are the pros and cons of specialising versus being a generalist?
We cover areas such as whether being a specialist suits your personality, the benefits of singular focus, staying relevant and what route is best if you have designs on the top marketing jobs.
39.35 - 42.37: We share what we're loving this week - tools and resources that we have found useful and that listeners might too.
External links referenced:
Audio-Visual assets: